TheGivingMachine fills the gap of AmazonSmile closing


Posted on January 24th, 2023 by Luisa Gatward

Amazon announces the winding down of AmazonSmile

Amazon have announced that they will be winding down AmazonSmile by the 20th February 2023. AmazonSmile was launched in 2013 to make it easier for customers to support their chosen charities while shopping online with Amazon. Unfortunately, AmazonSmile has

not made the impact Amazon had hoped. Amazon donates 0.5% of a customer’s net purchase price to charity through AmazonSmile but the high number of charities eligible (over 1 million globally) meant that Amazon felt their impact was spread too thin.

What does this mean for Charities?

So what does this mean for the customers shopping and wanting to raise donations for their chosen charities and the charities missing out on these donations? That is were TheGivingMachine can help! As a charity ourselves, we support thousands of other charities, schools, community groups and social enterprises by enabling their supporters to raise free donations for them when they shop online. Supporters can choose to support up to four good causes when they shop at any of the 2,600 retailers registered on TheGivingMachine’s shopping platform, (Shop&Give). The donation amount each retailer donates is listed on our website and as these are donated by the retailers it does not cost the supporter a penny.

How TheGivingMachine makes giving for free easier

To make raising these free donations easier, TheGivingMachine has various tools to ensure a good cause never misses out on a free donation. When signed up to TheGivingMachine platform, supporters can install our free Shop&Give Reminder tool to their desktop or laptop. This ensures that if you forget to shop via us (on your desktop or laptop), your shopping will still register for a free donation. We also have mobile apps for when you are shopping on the go.

All the donations raised from shopping at Amazon are added to our Community GiveBack Campaign, helping us give back more.

Join TheGivingMachine

Join TheGivingMachine, and together we can make a big difference to our communities and give them plenty to smile about.


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